Art. 13 and seq. General Data Protection Regulation no. 2016/679 (‘GDPR’)
Introduction: scope of this privacy policy
Dear User,
when you access and navigate on this website (hereinafter 'Website') some of your personal data is acquired, stored, and managed (in technical terms 'processed') through the device you are using, also by analyzing and saving your IP address, browsing data, 'cookies' and other online identifiers such as 'pixels'.
In light of these processing activities, in compliance with the applicable legislation that requires the protection, confidentiality and security obligations on your data, Alta Moda Nell’Est Europa S.r.l. clarifies below the purposes and means defined in its capacity as Data Controller.
Data Controller
Data processing operations will be performed as a Data Controller by Alta Moda Nell’Est Europa S.r.l., with legal seat in Milano (MI), via Magolfa n. 12, VAT no. 03961990961, that can be contacted at the following addresses:
• by writing an e-mail to privacy@altamoda-est.it;
• by hard mail, at the address of the legal seat as provided above.
Categories of data processed
The categories of data processed through the Website are:
• information related to the User's browsing activities, including the so-called online identifiers and data related to the device in use (i.e. cookie, pixel, tracking tools, etc.);
• personal identification data and contact data (i.e. name, surname, e-mail address, physical address and telephone number) in case of use of the Website functionalities; *
•information relating to interactions with the Data Controller, Joint Controllers and/or third parties, in the event that features on the Site made available through social networks are employed (e.g. ‘like’, ‘follow’ buttons);
• further data in case of implementation of new features.
Purposes, legal basis and data retention periods
The processing of personal data is necessary to pursue the following purposes:
In relation to each purpose:
a), the legal basis is the performance of pre-contractual and contractual activities. The data will be kept only for the period necessary to stay on the Website, and in any case for a maximum of 24 months;
b), the legal basis is the exercise of the legitimate interest of the Data Controller, aimed at maintaining relations with users of the Site. Data will be retained for up to 10 years after interaction with the data subject;
c), the legal basis is the user's consent. The data will be retained until the consent is withdrawn;
d), the legal basis is user consent. Data will be retained until the expiration of the User ID retained longer, unless requests for deletion or anonymization;
e), the legal basis is the User's consent. Data will be retained for a maximum period of 12 months from the acquisition of consent, unless extended or requests for deletion.
Other information on how we process personal data
If the User wish to receive further information about the balance between the legitimate interests pursued by the Data Controller and the fundamental rights and freedoms of the natural person, he/she can contact the Data Controller at the addresses indicated, and in particular at the e-mail address provided, having the right to receive adequate feedback as soon as possible and in any case within the time required by law.
In the event of litigation with the User or with third parties, or control of the competent Authorities, the conservation may be extended until the expiry of the last applicable prescription period.
The User's personal data will not be disseminated in any way, except for the acquisition of express and prior consent or within the limits of what is provided for or imposed by law.
Consequences of failure to provide data
The provision of personal data from time to time indicated as mandatory is necessary to pursue the related purposes: not providing such data makes it impossible to proceed with the related processing. The provision of other personal data is optional: failure to provide such additional data may make it impossible to access all or part of the Website's functions or characteristics.
Automated decision-making processing
No processing of personal data by means of automated decision-making processes is contemplated in accordance with current legislation, and in particular in accordance with Article 22(1) and (4) of the GDPR.
In any case, any automated processing will not have a legal effect on the data subject or significantly affect him/her, unless specific informed consent is acquired and in any case within the limits of the law.
Categories of subjects that process data on behalf of the Data Controller
Within the limits of the obligations, tasks or purposes indicated above, personal data may be made available and / or communicated to:
• employees and / or collaborators of the Data Controller;
• third parties appointed as Data Processors (in particular, suppliers of goods or services), including their employees and/or collaborators;
• Judicial, administrative and / or public security authorities.
The complete list of Data Processors and other third parties to whom the data are made available and / or communicated can be requested from the Data Controller at any time, at the indicated references.
Transfer of data outside the European Economic Area
Personal data shall be transferred to countries outside the European Economic Area for technical purposes, in any case to subjects based in countries recognized as ‘adequate’ by the European Commission, including the United States of America under the ‘EU-US Data Privacy Framework’ or that have stipulated specific Standard Contractual Clauses based on the text approved by the European Commission.
Rights of the Data Subject
The User, as a ‘Data Subject’ according to the GDPR, can at any time exercise the rights attributed to him by the European Regulation n.2016/679.
In particular, the User has the right to:
• access his/her personal data;
• obtain the correction or cancellation of the same or the limitation of the processing that concerns him/her;
• object to the processing if the Data Controller exercises its legitimate interest;
• obtain his/her data portability, where provided by the law;
• withdraw consent, where provided: the withdrawal of consent does not affect the lawfulness of the processing based on the consent given before the revocation;
• lodge a complaint with the supervisory authority: for Italy - as the Data Controller’s home state - the supervisory authority is the ‘Autorità Garante per la protezione dei dati personali’ based in Rome (www.gpdp.it).
The exercise of the aforementioned rights can take place by sending a request to the Data Controller's references and in particular to the e-mail address indicated above.
* * * Last update on: November 27th, 2023
www.altamoda-est.it
Art. 13 and seq. General Data Protection Regulation no. 2016/679 (‘GDPR’)
Data Controller
Data processing operations will be performed as Data Controller by Alta Moda Nell’Est Europa S.r.l., with legal seat in Milano (MI), via Magolfa n. 12, VAT no. 03961990961,that can be contacted at the following addresses:
• by writing an e-mail to privacy@altamoda-est.it;
• by hard mail, at the address of the legal sear as provided above.
What are cookies and other tools used by the Website
Cookies are small text files that are transmitted from the Website to the devices of Users who visit it, and which are then retransmitted to the Website on subsequent visits; they may have different characteristics and be used for different purposes, both by the Website’s Data Controller and by third parties who provide technical services to the Data Controller or directly to the User.
This Website uses different types of cookies, in compliance with the ‘Guidelines for cookies and other tracking tools’ as issued by the Italian Data Protection Authority with general provision no. 231 of 10 June 2021.
Cookies can be divided between ‘first-party’ cookies, if installed directly from the Website, and ‘third-party’ cookies, if they provide access to features and services offered by third parties with respect to the Data Controller.
Some of the cookies used by this Website are ‘technical’ - being installed automatically following the opening of the Website - and therefore do not require the user's consent. Technical cookies can be ‘session’ cookies, if they are deleted from the device when the browser and / or the navigation tab is closed, or ‘persistent’ cookies, if they remain in the device's memory even after the Website is closed.
The Website might also use cookies, both first and third party, classified as ‘profiling’, with the user's consent, through which the browsing experience and access to the Data Controller’s offerings are personalized and improved.
With the User's consent, the Website also use cookies classified as ‘statistical analysis’ provided by Google Analytics 4: through them, information is collected for the purpose of compiling reports regarding the User's activity on the Site useful for optimizing the Website and the services offered.
Further tools, classifiable as ‘online identifiers’ according to the GDPR, can also be used within the Website, which allow analysis and monitoring of its functions and allow the user access to specific services.
Details of the tools implemented by the Website
The specific and complete list of cookies used by the Website, both first and third party, can be requested to the Data Controller at the address mentioned above.
How to manage cookie settings
To withdraw consent to the installation and use of cookies, the User can interact with the banner available on the homepage of the Website.
The user can also seek further information on the following websites:
The provision of all cookies can always be deactivated by the user by adjusting the browser settings. It should be noted, however, that intervening on these settings could render the Website unusable if the browser blocks cookies that are technically indispensable for the provision of our services.
In any case, each browser has different settings for deactivating cookies. The links to the instructions for the most common browsers are as follows:
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Last update on: November 27th, 2023
