The brand COLMAR was born in 1923 from the simple intuition of Mario and Irma Colombo, who decided to change their destiny, making a switch from a permanent employment to the charming world of a family company. At this very point the Manifattura Mario Colombo was born and, at the very beginning, it was involved into the production of felt hats only. The name COLMAR came as an acronym of the name Colombo Mario.
Later in the 1930’s the production moved to fabricating of the work outfits that appeared to be very suitable to those who were interested in skiing. This is how COLMAR came to an idea to start producing the sportswear. COLMAR’s specialization on the production of the ski outfits was developed also thanks to the relationship with Zeno Colò, a famous ski champion. Thanks to the first aero-dynamic ski garments that COLMAR created for him, Zeno won the gold medal in the downhill discipline at the 1952 Winter Olympics in Oslo.
In the years to come COLMAR continued investing in different other areas. The brand became the symbol of snow and its famous claim “In caso di neve, Colmar” (literally, “In case of snow – Colmar”) had become a catch-phrase for its customers.
Since 2009 COLMAR has started to expand its production range: in 2009 the COLMAR Originals line – a fashion outwear collection – was introduced for the first time; further on in 2010 it was amplified by COLMAR Golf line.
4 basic COLMAR brand’s DNAs: Sport, Style, Innovation and Heritage.
COLMAR Originals offers a wide range of garments that are meant to create a ‘total look’. The collection is composed of two seasonal proposals: autumn-winter and spring-summer collections. The core product is outerwear: from real down to padded and light weight jackets. At the same time sweaters, sweatshirts, pants, shorts, beachwear, accessories and shoes are also available and may help to complete the so desired ‘total look’.
COLMAR is a synonymous of snow and skiing: that is why the product range of COLMAR Ski is wide enough to satisfy all different types of skiers. It is based on 3 functional pillars: technology, performance and comfort. The attention to quality and performance is guaranteed by the use of advanced technologies, mixed with Italian style and taste. The package is composed of jackets, trousers, sweatshirts, base-layer, children’s clothes (from 0 to 16 years) and lots of accessories.
COLMAR ORIGINAL JUNIOR
COLMAR Originals Junior is a take down collection of the adult collection, specifically designed for kids and teenagers until 16 years old.
In Autumn/ Winter the collection showcases a wide assortment of apparel able to create a practical and comfortable total look. The main product category is outerwear featuring water repellent and windproof down jackets and warm parka.In addition, the collection includes hoodies, sweatpants, knitwear, accessories, and shoes.
In Spring/Summer the collection includes windbreakers with and without a hood, as well as fashionable bombers, vests, light down jackets with natural down. In addition to outerwear, the collection contains tracksuits that allow you to create a full-fledged image, characterized by practicality and convenience. T-shirts and beach trunks in a bright colourful design are also part of the collection.
For winter the COLMAR JUNIOR collection also includes SKIWEAR, with its ski jackets and trousers, hoodies, and accessories such as hats and gloves.
Constant attention to quality and first-class execution is guaranteed using the most advanced technologies combined with the renowned Italian style and taste.
COLMAR FOOTWEAR
Colmar shoes perfectly interpret a modern way of living, mixing fashion elements with the brand’s sport heritage. Bright colours, high quality and unique style are the main distinctive features of this lifestyle footwear collection.
